SELECT 
  product_descriptions.product_id, 
  product_descriptions.short_description, 
  IF(
    product_descriptions.short_description = '' 
    OR product_descriptions.short_description IS NULL, 
    product_descriptions.full_description, 
    ''
  ) AS full_description 
FROM 
  product_descriptions 
WHERE 
  product_descriptions.product_id IN (283188, 287104, 287068, 276807) 
  AND product_descriptions.lang_code = 'en'

Query time 0.00058

JSON explain

{
  "query_block": {
    "select_id": 1,
    "cost_info": {
      "query_cost": "3.40"
    },
    "table": {
      "table_name": "product_descriptions",
      "access_type": "range",
      "possible_keys": [
        "PRIMARY",
        "product_id"
      ],
      "key": "PRIMARY",
      "used_key_parts": [
        "product_id",
        "lang_code"
      ],
      "key_length": "11",
      "rows_examined_per_scan": 4,
      "rows_produced_per_join": 4,
      "filtered": "100.00",
      "cost_info": {
        "read_cost": "3.00",
        "eval_cost": "0.40",
        "prefix_cost": "3.40",
        "data_read_per_join": "20K"
      },
      "used_columns": [
        "product_id",
        "lang_code",
        "short_description",
        "full_description"
      ],
      "attached_condition": "((`goimagine`.`product_descriptions`.`product_id` in (283188,287104,287068,276807)) and (`goimagine`.`product_descriptions`.`lang_code` = 'en'))"
    }
  }
}

Result

product_id short_description full_description
276807 <p>Handmade cabochon or focal piece. Made from a chipped vintage plate, this unique focal will give your wire wrap or hot metal work projects an interesting flair. You could even incorporate this focal into your next macrame project.</p> <p>This piece is mostly flat.</p> <p>Size is 35 x 46mm&nbsp;</p>
283188 <p>Long and striking earrings, featuring gorgeous Czech glass beads and copper findings. Measure 72mm long&nbsp; and 18mm wide excluding the earwire.<br></p>
287068 <p>Hand-formed and hammered copper leaves featuring green crystal beads.<br></p>
287104 <p>Light blue imitation sea glass accented with intricately woven copper and flourishes. 40mm long by 22mm wide</p>